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Behind the blog
Hello, I’m Danielle
Beauty editor. Fashion contributor. Marketing professional. New mother. Hopeful writer. Over-sharer.
Over the last 15 years, this humble site which I created in my bedroom as a grumpy teenager has completely changed my life. I’ve collaborated with the biggest beauty brands, worked with leading fashion houses, established a fantastic freelance portfolio and recently I am working with editors to launch my first novel.
There is so much to come, and I will share everything, when possible, here on this very site that started it all.
As seen IN
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Latest stories
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My All-Time Favourite Foundations
You guys should know by now that I am a sucker for a foundation. Always have been and certainly always will be. There is something so amazingly transformative about how foundation is on the skin. Because I have areas of pigmentation damage on my cheeks, I have always loved how a good quality foundation can…
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My Monthly Favourites | February 2025
Keeping up with our throwback trend, today I am going to sit down and share with you my monthly favourites from January. I feel like with the start of the New Year, I have lots of new enthusiasm, so I apologise in advance if I ramble forever and a day in this post. I am…
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Essentials For A Cosy Day At Home
As I have shared many times before here on my site, I am somewhat of a homebird. It takes a crowbar to tear me away from my home. Many times I have shared that I am so proud of the home that we have created and when I am not at work, I want to…
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How We Manage Our Household Finances
If you have visited this site before, you may know that I am very transparent when it comes to money. I think that it is incredibly bizarre that money makes the world go around, we all need cash, and yet we most of us Brits here in the UK completely refuse to converse about it….
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Makeup by Mario Soft Pop Cream Blush Review
As I am sure you guys know, I am a sucker for makeup. However, one thing that may surprise you is that I am rather behind the curve when it comes to blush. I have been all for bronzer, but blush has been left behind. I don’t know why it is, but I have been…
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My Dream Hermes Birkin
You should know after my last few posts that I am a sucker for anything with a Hermes hot stamp. For a long time, I tried to tell myself that I didn’t like the items that Hermes sold. However, I think that was somewhat of a defence mechanism for my severe lack of money when…